Overview
Across the financial services industry, we see an era of disruption and opportunity emerge.
Customer Insight & Growth for Financial Services
Helping financial services firms seize the opportunities created by the digital revolution
The digital revolution is transforming consumer expectations, making the customer experience a central focus of institutions’ distribution and marketing efforts. To pursue profitable growth, financial services companies need the kind of information and insights that can help them create products sought by customers.
Advanced skills and experience in digital technologies and capabilities position us to deliver digital excellence for our clients in three distinct areas:
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Mobility: Helping organizations embrace and exploit opportunities using mobile technologies |
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Analytics: Specialized in shaping analytics strategies using the latest technologies |
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Interactive: Focused on digital innovation, creative development and rapid deployment of global digital platforms |
Accenture Customer Insight & Growth for Financial Services brings a full offering of services to help our clients realize value from enhanced customer relationships and distribution networks.
Customer Experience
Organization and processes to manage customer experience
Omni-channel, CRM, Lead Management
Programs to create a seamless omni-channel model and maximize lead generation and conversion
Marketing/Analytics
Consulting and managed services to deliver marketing transformation and execute analytics, including Big Data
Digital Transformation
/Value Propositions
/Value Propositions
Enable step change through digital capabilities and creation of new products and services.
Branch/Agent Transformation
Support branch disruption through redesign of the format, organization technology, workstation and interaction processes.
Contact Center Transformation
Transform contact center operations, including customer services, providers, technology and interaction.
Connected Insurance
Leverage connected devices, sensors and ecosystems to support provision of new insurance services.
Accelerate growth with Applied Customer Engagement
Applied Customer Engagement is more than a concept—it is a proven approach to re-thinking and revitalizing contact center operations.
Redefining Financial Services Marketing
Living Financial Services Marketing is a new approach where chief marketing officers make brands, products and services hyper-relevant to customers.
Discover the patterns in personality
Our consumer study, one of the largest of its kind, offers banks and insurers deep insights into their customers’ attitudes and preferences.
Reimagining banks: From branches to experience stores
Banks can turn their branches into a competitive differentiator by reinventing them as "experience stores."
Maximize revenue growth in retail banking
See how retail banks can ignite and maximize revenue growth even in a low-growth environment.
Innovative trends in retail banking
This report looks at some of the winners of the 2017 Efma-Accenture Distribution & Marketing Innovation Awards to explore trends in retail banking.
Banking as a living business
Is your business ready for the age of relevance and vitality? Read about five no-regret interventions for banks.
Innovative Insurance
Innovation in insurance: Global best practices reveal new models and approaches
Financial Providers: Transforming distribution models for the evolving customer
The 2017 Global Distribution & Marketing Consumer Study Financial Services report highlights shifts in what consumers expect from the sector.
Beyond Digital: How can banks meet customer demands?
The 2017 Global Distribution & Marketing Consumer Study Banking report explores the changing marketplace and implications for banks.
Identifying disruptive opportunities in insurance distribution
The 2017 Global Distribution & Marketing Consumer Study Insurance report describes how insurers can enhance their customer connection.
Investment Advice: Maintaining trust amid shifting customer demands
The 2017 Global Distribution & Marketing Consumer Study Investment Advice report assesses challenges facing advisors, highlighting customer behaviors.
Mindsets segmentation
Better understanding of “Money Mindsets” can help banks align with customers’ changing needs.
Banking reinvented: Beyond value chains to value networks
The banking industry is seeking out value networks to drive innovation, scalability and speed.
Banking on value: Rewards, robo-advice and relevance
Consumers want it all—a banking customer experience that is easy, seamless and relevant.
Beyond the Everyday Bank
How a GAFA approach to digital banking transformation will change everything
Digital Insurance: Reimagining Insurance Distribution
Insurance distribution is radically shifting to a new model.
Use digital platforms to transform value chains into value networks
Digital eco-systems open up new ways to reach customers, work with suppliers and unlock value.
Harnessing the data exhaust stream
External data is changing everything for insurers, from pricing risk to interacting with customers.
Billion reasons to bank inclusively
Customizing banking services for the world’s unbanked population
Banks can grow profitably in emerging economies by being more inclusive.
Partnering with the development sector helps banks realize the potential of underserved customers
Converting digital interest into a measurable yield
European banks and insurers work to close the gap between digital strategy and operations.
Reimagining wealth management for the digital age
The speed of digital disruption is so rapid, wealth management firms will need to empower clients by reinventing processes and inventing new ones.
A disruptive value stream for banks–Creating customer value ecosystems
How banks can move from transactional providers to build trust, loyalty and differentiation
Being digital: Digital strategy execution drives a new era of banking
Banks must execute their digital strategy using two speeds, three governance roles and a single “being digital” mind-set.
Financial Services Customer Insight & Growth helps financial institutions create innovations that lead to industry change:
Brazilian bank disrupts the auto loans process
Defining new customers with redefined digital marketing.
New AI-driven claims experience for Nordea
Leading Nordic financial services company, Nordea, reinvents its disability claims customer experience using artificial intelligence.
Bank launches new wealth management robo-advisor
We helped a large financial services firm build a new robo-advisor platform to reach more customers.
Connected homes improved insurance
How Accenture is helping Achmea stay relevant with peer-to-peer alarm platform.
Boosting retail salesfore mobility in asset management
We built a mobile platform to help a mid-tier asset manager harness the power of digital.
Since 2013, the Efma-Accenture Distribution & Marketing Banking Innovation Awards program has helped drive innovation, spurring financial institutions toward building disruptive strategies that can propel our industry into the future. Learn more about this year's awards ceremony.
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