What preferences do Chinese travelers have for airport retail? Shopping and flying? Cruising? Accommodations? Given the huge market in China, it’s important to get the answers right.
As part of Accenture’s global research into travel preferences, we surveyed 1,500 travelers from China—500 each for airport retail, cruising and travel accommodations.
We found Chinese travelers have unique expectations and motivations for how they travel.
LARGE NUMBERS OF TRAVELERS FROM CHINA
ENJOY RETAIL SHOPPING IN AIRPORTS AND ON FLIGHTS