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Gen Z rising

OVERVIEW

Interest in working for a large company grows as U.K. university graduates gain “real-world” experience. One in five new university graduates wants to work for a large company. But, among recent graduates with one to two years of experience—nearly one in three prefers to work for a large company.

That leaves large employers wondering: How do they show new graduates the benefits of a large company experience before these potential employees make their first job choice?

This question becomes crucial as the first Gen Z graduates enter the future workforce. They are willing to commit and ready to roll up their sleeves. In return, they look for an engaging employee experience that takes full advantage of their skills.

VIEW THE REPORT [PDF]

Gen Z comes flexible and prepared

The vast majority of new graduates in the United Kingdom have considered job availability before selecting their area of study. Eighty-three percent are willing to relocate for a job. And 57 percent consider it acceptable to work on weekends or evenings.


Large employers are well positioned

New graduates return to more traditional workplace values: a clear career path and stability, training and mentoring, and competitive compensation. Large employers are best positioned to provide the employee experience new grads desire.


Digital natives crave the human element

Three-quarters of new graduates feel prepared for today’s digital workforce, and 68 percent welcome artificial intelligence and other advanced technologies. At the same time, new graduates show a preference for in-person meetings. They rank their relationship with their team lead as a top concern. And they rate communication, problem-solving and management savvy as the top skills to develop.



89%

of new graduates considered job availability before selecting their area of study

GRADS' EXPECTATIONS

Reality falls short of expectations. Underemployment is a growing problem, as nearly three quarters of recent grads surveyed in 2017 consider themselves underemployed.

RECOMMENDATIONS

VIEW THE GEN Z RISING INFOGRAPHIC [PDF]

Large employers have an opportunity to capitalize on the match between what they can offer and what Gen Z graduates are looking for:


Connect the dots

MAKE IT PERSONAL AND MEANINGFUL

Deliver an employee experience that lines up to the value system of the new generation. Assign incoming employees coaches to help leverage their strengths and guide career paths.

Cross-train

CROSS-TRAIN

Allow newer workers the opportunity to learn in multiple areas of the company.


USE DIGITAL NATIVES AS A CATALYST FOR CHANGE

Create initiatives that leverage Gen Z graduates’ natural affinity for digital technologies.


CREATE PAID INTERNSHIPS AS A POSITIVE TRIAL RUN

Demonstrate the match between what grads want and the complete package your company can offer.

INVESTING IN NEW TALENT PAYS OFF

Companies that reward
U.K. graduates' practicality with
a personalized, challenging
employee experience
that takes full advantage
of their university degrees
will reap the benefits.




Those graduates are
3X
more likely to commit to
their employer for 5+ years.






HIGHLIGHTS



AUTHORS

CONTRIBUTORS
Katie Southgate      
Finn Toner      

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