Skip to main content Skip to Footer

LATEST THINKING


Digital Government: Get ready for the new wave of Mobile Citizen Interaction

Learn how digital government can successfully engage citizens and increase overall satisfaction in public services through a mobile-first approach.

More than half of the world’s population now uses mobile communications and government is entering a new digital age in how it interacts with citizens. Switching to mobile is a viable option for cost-constrained governments looking to increase citizen satisfaction and delivering public services for the future. Yet, so far, digital governments have been unable to match citizen expectations for mobile services. To provide the mobile public services citizens are expecting, with a quality and performance levels similar to those offered by commercial organisations, digital governments need not only to make a fundamental shift in mind-set but they also need to develop a new approach to web design around the user experience.