Skip to main content Skip to Footer



OFFICIAL INNOVATION PARTNER

In partnership with British Triathlon, we have created the ‘Athlete Genome’; a technology solution aimed at enhancing athletic performance, with the ambition to ensure British Triathletes are the best prepared athletes at the Olympic and Paralympic Games in Tokyo.  

The Athlete Genome is an industry-first, developed through the application of Accenture thinking and leading-edge technologies and in partnership with British Triathlon. The solution, a platform which integrates performance data with psychological data in sport, creates a hyper-personalised view of the impact of cognitive state on performance, and gives British Triathlon’s athletes and coaches the ability to make meaningful decisions based on this interaction.  

Working alongside British Triathlon and the world-leading English Institute of Sport, we are developing and validating the use of sentiment analysis in elite performance sport. By integrating technologies including artificial intelligence, machine learning, the cloud, wearables and cognitive and performance data, the Athlete Genome seeks to understand the relationship between cognitive state and performance. Using voice recording of their day to day training experience and the analysis of sentiment data, the Athlete Genome allows athletes and coaches to drive further insight, making it easier to understand how they’re responding to their training programmes on a personal level.

The potential for this innovation is monumental. In the future we can strive to improve individual, team and company performance as well as people’s wellbeing, through the integration of cognitive and conventional data. Combining cognitive state with business data could allow companies to connect with their employees at a level never seen before; a personalised Genome to enhance employee satisfaction and business performance.