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Job Description
Position: Customer Data Platform Manager
Career Level: Manager
Location: London/Manchester/Birmingham/Edinburgh/Newcastle
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.
“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” – Julie Sweet, Accenture CEO
Imagine being part of team that helps transform leading organizations and communities around the world!
Job Summary:
You will have an extensive background in customer data platforms for large organisations and will be comfortable integrating multiple complex data sets so clients better understand their customers and how to activate them for marketing use cases.
During client projects you will lead cross functional teams to promote a customer-centric vision, often providing pivotal guidance for data driven decision-making, data integration and enhancing customer experience strategies for our clients.
Key Responsibilities:
Oversee the implementation and ongoing management of the customer data platforms from various vendors.
Rapidly diagnose and understand the complexities of existing technologies, including CRM, analytics tools, marketing platforms and data warehouses.
Advise and ensure the appropriate integration strategies for clients based on their legacy technology stack.
Maintain system health, troubleshoot issues, and implement updates as needed.
Facilitate the collection, integration, and unification of customer data from multiple sources.
Ensure data accuracy, completeness, and compliance with data governance policies and regulations (e.g., GDPR, CCPA).
Collaborate with IT and data teams to resolve data discrepancies and maintain data hygiene.
Develop and manage customer segmentation models and predictive analytics to inform marketing and sales strategies.
Partner with analytics teams to leverage advanced analytics capabilities.
Work closely with marketing teams to create personalized, data-driven campaigns.
Enable real-time customer journey orchestration/personalisation through the CDP.
Monitor and optimize the effectiveness of customer engagement strategies.
Collaboration and Communication:
Act as the primary liaison between stakeholders to align the CDP's capabilities with business goals on the client’s behalf
Proactively identify and mitigate risks related to customer data management.
Qualifications
Skills Requirement:
Strong proficiency with customer data platforms (e.g., Segment, Treasure Data, Tealium, Salesforce CDP, Adobe Experience Platform).
Certification in CDP technologies or related tools.
Knowledge of machine learning and predictive modelling.
Appreciation of marketing automation platforms (e.g., HubSpot, Marketo).
Advanced understanding of matrixed organisations and comfortable in managing cross functional teams
Strong understanding of data integration processes, APIs, and database management.
Experience with analytics tools (e.g., Google Analytics, Tableau, Power BI) and CRM systems.
Familiarity with data privacy regulations (e.g., GDPR, CCPA) and best practices in data governance.
Excellent problem-solving, communication, and project management skills.
What’s In It For You
At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package which includes 30 days’ vacation per year, gym subsidy, private medical insurance and 3 extra days leave per year for charitable work of your choice!
Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the first-class services we are known for.
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 750,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com.
Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.
Application Deadline: Ongoing
Accenture reserves the right to close role; should a suitable candidate be found.
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Locations
Birmingham, Edinburgh, London, Manchester, Newcastle