Job Title: Global Energy Industry Marketing Manager
Location: London
Salary £60,00 - £66,000 depending on experience + excellent benefits
Overview
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.
“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” – Julie Sweet, Accenture CEO
The Marketing Manager has responsibility for:
The industry’s client experience journey map based on the industry audience personas to break through the market noise and differentiate Accenture. (This includes understanding and defining the ideal associations, events, publications, social and other industry priority experiences).
- Collaborates with the MU Marketing Leads and CG Marketers to localize campaigns, ensuring the pull-through of the global campaigns is easily achievable because the CG marketers were engaged early in the process.
- Collaborates with the Content & Marketing Integration Lead to interface with other businesses and wanting to “market” to industry clients.
- Optimizes marketing programs and improves client engagement using business intelligence tools and reports.
- Manage the weekly Elevate pipeline (both Accenture and non-Accenture recommendations).
- Works with Delivery Excellence Campaign Management Team to provide brief, strategy, budget and outcomes for go-to-market execution.
