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Marketing Senior Manager EALA - Accenture Interactive

Job Location: London

Job Number: 00465080


- Job description

Role:   Role:  Accenture Interactive – Marketing Senior Manager EALA

Location:   London

Travel:   10%

Salary:  Up to £95,000 + excellent benefits





How digital are you?  We are looking for a motivated team player to work in the fast-moving agency practice of Accenture Digital, Accenture Interactive (AI).  Voted by AdAge as the world’s fastest growing digital agency, Accenture Interactive works with clients to create the best customer experiences on the planet, bringing new ways to interact into every aspect of people’s lives. 


The candidate will work as part of the EALA (Europe, Africa and Latin American) Accenture Digital marketing team.  They will create and deliver a marketing and communications plan for Accenture Interactive across EALA.  This role will cover creation of a regional marketing strategy that brings to life new global positioning and messaging for AI, helping to enhance its position as a digital agency.  It will include creation and delivery of disruptive regional platforms to communicate across all audiences  (most notably CMOs), sales support and sales materials, liasion with the network of local markets and internal communications across the region. 


In this role the individual will need to be familiar with the component parts of the digital story – mobility, analytics, interactive technologies and big data – and an expert in digital channel marketing.  They will need to be a strategic-thinker and team player, adept at managing a complex range of internal stakeholders. They must have strong analytical and creative skills and be a skilled multi-tasker at ease working within a busy and fast-paced environment.  They are required to have excellent digital and social marketing expertise, knowledge of the digital and creative agency world and an entrepreneurial, agile and collaborative working approach.   



What responsibilities will you have?


  • Work with the regional leadership to help articulate AI ambition
  • Develop collaborative relationships in EALA and global team
  • Operate as a trusted and strategic advisor to key stakeholders
  • Create and deliver regional marketing campaign (that complements global campaign) to articulate ambition, and, specifically, to reach CMOs
  • Help support media and social activities that build awareness of AI programmes, such as client wins, new services announcements, launch of research and thought leadership pieces, events, and speaking opportunities.
  • Support AI’s participation at external events by ensuring appropriate brand positioning, managing deliverables and timeline, and shaping communications and social media plans. 
  • Own and maintain library of key AI facts and figures for sharing across business and marketing needs
  • Work with leadership to support sales and client outreach with relevant materials and content for sales support and “go-to-market”
  • Effectively project manage programme and keep to budget
  • Work with leadership to drive focused and relevant internal comms
  • Work with marketing and comms colleagues both centrally and in-market
  • Work closely with creative agencies for campaign creation and execution
  • Liaise with global colleagues for best practice, new developments
  • Review social media approach, social media monitoring and market intelligence
  • Be a marketing ambassador for our digital and social agenda 



Key Responsibilities:


  • Work with senior leadership and stakeholders including deal teams
  • Operate as a trusted advisor bringing in experts from across all communications disciplines
  • Project management of communications across range of acquisitions including creation and maintenance of calendar and tracker
  • Creation of templates to help local markets
  • Draft and create communications materials
  • Liasion with market research teams
  • Work closely with creative agencies for campaign creation and execution
  • Liaision with global colleagues for best practice, new developments
  • Be a marketing ambassador for our digital and social agenda 

What skills & experience are we looking for?


  • Deep understanding of digital agency background and CMO agenda.
  • Deep understanding of digital and social media marketing and channels.
  • Strong understanding of business content and how to apply to business issues and problems.
  • Understanding of the competitor marketplace and AI’s positioning amongst peers.
  • Excellent writing, editorial and creative skills.
  • Excellent organisational skills and ability to juggle multiple priority projects simultaneously.
  • Strong project management skills, organizational skills and attention to detail.
  • Passion for content, and interest in content marketing.
  • Experience of supervising support staff, contractors and working closely with creative agencies.
  • Understanding and ability to apply marketing concepts, branding and message development skills.
  • Knowledge of analytics packages, social management systems, CRM systems.
  • Relationship building skills and experience of managing complex multiple stakeholders.
  • Developing negotiation, mediation and conflict management skills to resolve complex issues.
  • Excellent oral and written communications skills
  • Ability to work independently with minimal supervision.



What academic qualifications do you need?


Bachelor’s degree, university degree or equivalent


What’s in it for you?


All of our Corporate Functions professionals receive comprehensive training covering business acumen, technical and professional skills development. We offer a variety of formal and informal training programs at every level to help you acquire and build specialised skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with others. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.


On top of this, we have an extensive benefits package which includes 30 days’ vacation per year, gym subsidies, private medical insurance and 3 extra days leave per year for charitable work of your choice!


What are the next steps?


If this sounds like the ideal role, career and company for you, click below to apply.


About Accenture


Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialised skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. Accenture drives innovation to improve the way the world works and lives. Visit us at


Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity or any other basis as protected by applicable law.


Closing Date for Applications 1/08/2017

Accenture reserves the right to close the role prior to this date should a suitable applicant be found.


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