Insurance aggregators' impact on the UK and other markets' distribution models has been much larger than their share of insurance revenues would indicate.
Levelling the playing field: Aggregators have injected simplicity of service and transparency into the range of offerings and product coverage provided by insurers.
Fanning out across the world: Although they have not attained the same share of market as they have in the UK, aggregators in a number of other countries are enjoying rapid growth.
Growing hold on customers: Where aggregators are achieving success they are concentrating on “share of wallet” and extracting more value from the customer relationship.
Pressuring the carriers: Aggregators are using their distribution power to obtain better terms of trade from carriers, whether in the form of new pricing models or other concessions.
New competition rises: Aggregators will continue to grow, but they will face more competition—from retailers, technology vendors, and online giants such as Google—as well as from insurance carriers.
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