AN INDUSTRY ON THE BRINK OF RADICAL REINVENTION
Putting patients at the heart of IT innovationPatients and consumers are taking on an increasingly active role in the management of their health and wellness. Digital health capabilities are becoming a regular component of everyday life -- raising the bar on the choices available to people across the world. As leading companies take bold steps to further personal empowerment, we are seeing products and solutions that are more relevant, more powerful and more emancipating than ever before.
Those companies that design technology solutions shaped to put patients and consumers firmly in control of their own health and how they live with an illness or disability will see returns that go well beyond a healthy bottom line.
FIVE TRENDS IMPACTING THE LIFE SCIENCES INDUSTRY
The five trends in this year’s Accenture Technology Vision for Life Sciences center around technology empowering patients and consumers--making the world of healthcare a more human place.
AI
IS THE
NEW
UI
AI IS THE NEW UI
Making smarter interactions
In the life sciences industry, Artificial Intelligence (AI) is expanding from a backend capability to taking on a much more sophisticated role in making patient and consumer interactions simpler and smarter. But while diagnostic capabilities powered by AI are advancing at pace, we’ve yet to reach the point where they can take responsibility for the end-to-end diagnosis-to-treatment cycle.
AI’s real promise is in reinventing and enabling individual empowerment and improved health. To that end, life sciences companies must push AI’s capabilities and applications further.
Next Trend
ECOSYSTEM
POWER PLAYS
ECOSYSTEM POWER PLAYS
Accelerating innovation and go-to-market
The life sciences industry is beginning to align on standards and codes of practice that will support platform-based ecosystems. Ecosystems provide an opportunity for companies to accelerate innovation and discovery as well as help in the shift to value-based business models.
With 30% of life sciences executives indicating their organization is aggressively taking steps to participate in digital ecosystems, it’s clear that leading organizations are wasting no time in redefining how they create, deliver and recapture value in the future.
Next Trend
WORKFORCE
MARKETPLACE
WORKFORCE MARKETPLACE
A new approach toward productivity
The arrival of the on-demand enterprise, enabled by a surge of on-demand labor platforms and online work management solutions, will be key to the rapid innovation and organizational changes life sciences companies will need to make in the digital marketplace.
New flexible workforce solutions offer huge potential in many areas of life sciences. To meet the changing demands for talent in the future, life sciences companies must put in place blended workforce strategies and capabilities that provide greater access than ever to qualified talent.
Next Trend
DESIGN
FOR HUMANS
DESIGN FOR HUMANS
Personalizing the patient experience
The new era of empowerment implies that products and solutions are designed to give patients control over their lives and health. This means designing offerings that apply technologies that learn from and adapt to human behavior, and not the other way around.
For life sciences companies, a focus on bringing patients into the heart of design and delivery is critical to achieving the health outcomes they need. In turn, companies will gain valuable insights to fuel the next wave of innovation in patient care.
Next Trend
THE
UNCHARTED
THE UNCHARTED
Keeping innovation in check
Companies are no longer exclusively focused on developing products that cure or treat diseases – they need and want to go further. They want to bring products and services to the market that truly improve patients’ lives while delivering better outcomes across constituents in the value chain.
The overarching shift from “volume to value” is pushing companies into uncharted territory. Life sciences companies and regulators will need to collaborate more closely to ensure new innovations are not held back by a trailing regulatory environment.
Next Trend
AI IS THE NEW UI
Making smarter interactions
In the life sciences industry, Artificial Intelligence (AI) is expanding from a backend capability to taking on a much more sophisticated role in making patient and consumer interactions simpler and smarter. But while diagnostic capabilities powered by AI are advancing at pace, we’ve yet to reach the point where they can take responsibility for the end-to-end diagnosis-to-treatment cycle.
AI’s real promise is in reinventing and enabling individual empowerment and improved health. To that end, life sciences companies must push AI’s capabilities and applications further.
Next Trend
AUTHORS
Gro Blindheim
Managing Director,
Life Sciences Management Consulting
Christina Gunther
Offering Development Manager,
Accelerated R&D Services
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