Digital is a new mindset for companies to interact with their customers. It is fundamentally changing the Company – Customer interaction as customers choose the channel how to communicate. They are demanding a more efficient real-time communication, no matter where they are.
With Digital Natives entering the consumer market with an expected high purchasing power customers will more than ever before be connected and interactive as well as having less patience. There is only one chance to make it right.
The Accenture Digital Assistant is a game-changing digital customer solution that drives superior customer service revolving around the customer to address their specific needs. It will constantly learn from the human interaction to continuously improve the level of their service.