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Accenture Change Tracking

Setting a successful course for change using an advanced, analytics-based system offering predictive capabilities.


Successfully executing high-impact change programs—systems implementations, new business strategies, post-merger integrations, shared services and much more—is vital to the long-term competitiveness of companies.

Yet it remains the case that high percentages of such initiatives fail to deliver on their promise. They go over schedule and over budget or may become derailed entirely. Why is this so?

One of the factors is that companies are rarely managing a single change initiative, but rather a portfolio of such initiatives—multiple programs running concurrently as part of more sweeping organization transformations. A second factor is that the interactions of the variables that affect whether change is successful—the “levers,” as it were, that need to be monitored—often go into the billions, well beyond the ability of teams to manage with traditional tools and approaches.

When it comes to change, the decisions of even the most experienced executives can be based on assumptions, hunches and intuition. Instead, by taking a data centric approach, Accenture Change Tracking delivers insights and more accuracy to executives and change managers.

Big Change, Best Path

Accenture Strategy Managing Director Warren Parry has authored a new book titled 'Big Change, Best Path: Successfully Managing Organizational Change with Wisdom, Analytics and Insight' which explores this analytical approach to driving successful organizational change.

In the book, Warren challenges many of the long-held myths of change management, and shows how an entirely new way of managing change is now possible – from empirical benchmarking, to predictive approaches that highlight actions needed to keep a change program on track, to data visualization that shows how each part of an organization is responding.

This book presents a new vision for how organizations can become more agile and resilient in a fast-changing environment.


Why Accenture

Accenture Change Tracking is an advanced, analytics-based system—based on years of research and experience with actual change programs—that offers predictive capabilities, helping executives set a more successful course for change, monitor progress and take corrective action as needed.

Accenture Change Tracking uses pattern-recognition technology—based on data from nearly one million employees going through change initiatives—to predict the optimal path to improved performance. Feedback is configured in easy-to understand change "maps" so that leadership can identify the drivers of organizational performance, see what actions need to be taken and run predictive modeling scenarios to test different paths and actions along with their potential results.

The benefits of Change Tracking extend beyond decision makers to the entire organization. The system provides a means to actively engage people at all levels in a positive way during the change process, focusing their energies and efforts on the factors that really make a difference.

Change Tracking helps accelerate successful change, delivering more sustainable improvements in business performance.

Specific Services

Accenture Change Tracking provides insight-driven support for multiple types of change-related programs:

  • Planning change and assessing risk
    Change Tracking is often used in advance of a change initiative, or as part of a broad assessment of performance improvement capabilities. It allows high-risk areas to be identified so that effective change or improvement strategies can be developed. Resources can be focused on the areas where they are needed most.

  • Managing change and taking corrective action
    Where a specific change program has been initiated, Change Tracking can be applied to teams implementing the program as well as those affected by the change. The type of change and desired objectives are specified at the outset so the analysis is appropriate to the type of change being implemented.

  • Realizing value from long-term change portfolios
    Ultimately the purpose of a change program is to drive business value, not simply to complete a project. Too often, however, measurement of benefits ends when the program ends. Change Tracking enables an organization to continue to measure its progress and its ability to sustain benefits. For this need, Change Tracking cycles are repeated on a regular basis to improve performance and track the achievement of business value across the company over time.

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