The company chose to work with Accenture due to its deep knowledge of Salesforce and CRM processes, including the right technical skills for the size and scope of the project. Together the company and Accenture built the Salesforce solution to help speed up the European deployment time across eight countries and for about 2,700 sales representatives.
Accenture helped with the rapid design, development and deployment of a mobile pan-European sales force automation and retail execution solution, which included reporting capabilities. There was a cloud-based solution for call planning and preparation activities and a mobile solution for field sales support and in-store execution. The solution also created real-time reporting-driven capabilities, which gave sales directors and managers a better view into how sales representatives are doing in the field, which in turn helps daily reporting and allows the managers and directors to adjust their business decision-making according to the insights generated from the data.
Using the Accenture SaaS Delivery Toolkit, the Accenture team leveraged best practices from both Agile and Waterfall software development methodologies to plan, analyze, design, build, test, deploy and support the solution.