Job Description

People in the Corporate Function career track contribute to the running of Accenture as a high- performance business through specialization within a specific functional area, and grow into internally focused roles by deepening their skills and/or developing new skills within an internal functional area

Marketing and Communications professionals build a powerful and differentiated global brand at the corporate, industry, capability and geography levels that supports the Accenture strategy; enhances long-term client relationships; inspires employees and candidates; and drives profitable revenue growth.

Job Description

This role focuses on ensuring relevance and quality of content across our corporate website accenture.com, particularly on home pages, high profile content and country-specific coverage. This entails responsibilities in two areas:  
  • Supporting various editorial operations of Accenture.com including page/content governance and maintenance, and helping manage operations of the Accenture.com home page in the US and other geographies; 
  • Ensuring editorial excellence across the site including review/oversite of content, ensuring quality and clarity of writing, and guidelines on the site. 
Key Responsibilities:

Editorial operations of accenture.com (project/program management) 
  • Content Maintenance and Governance
  • Support the page maintenance process to ensure content is relevant and timely; work closely with SEO team and site management; maintain tracking of pages 
  • Support the development and execution of the permanent (evergreen) page governance framework
Home Page 
  • Develop intake process for content on the home page
  • Engage with analytics team to track performance of content on the home page; develop and share recommendations based on performance results
  • Maintain editorial calendar for US home page; include forecasted updates; include historical content and performance
  • Liaise with digital team colleagues and content owners across marketing to maintain pipeline/view into new content development 
Geographies 
  • Work with Geographic leads to ensure priority markets are aware of critical content and what is being promoted on the Global home page   
  • Work closely with Geography leads to share learnings and best practices for the home page 
  • Develop and maintain tracking of content being served on the country home pages
  • Support the development and execution of a framework and strategy for translation of content
Editorial review and oversight 
  • Maintain accenture.com style guide to align with web best practices, and ensure quality of writing, with proper grammar, Accenture style, avoids consultant speak, etc.
  • Review high-profile content for re-write needs, including tweaking headlines and abstracts.
  • Ensure alignment of major themes/tags and underlying content (in site search and other functionalities)
  • Monitor site search results and help visitors find what they are looking for
  • Work with analytics and personalization/testing teams to develop data-driven best practices and recommendations.
  • Recognize and share best practices and best examples of storytelling on the site.


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Qualifications

Basic Qualifications 
  • Bachelor’s degree, university degree or equivalent
  • Minimum 5 years marketing, marketing operations, project / program management, with 3+ years of that comprised of digital marketing specialization, including web design experience, interactive media or advertising creative design
Preferred Qualifications
  • BS in Marketing preferred
  • Master’s degree a plus
  • Professional services or business-to-business marketing experience a plus
Professional Skill Requirements
  • Broad understanding of global business environments and the role digital marketing plays in this environment.
  • Demonstrated writing skills, specifically in digital roles.
  • Deep understanding of and ability to apply integrated marketing concepts, branding, and digital content experience design across multiple channels and audiences.
  • Excellent oral and written communication skills in virtual environments. Demonstrated ability to educate, inform and influence others.
  • Ability to manage multiple projects under tight deadlines.  Strong project-management and organizational skills. Significant attention to detail.
  • Ability to influence highest levels of leadership within Accenture’s large, matrixed organization through relationship-building and strong executive-level presence.
  • Ability to develop and apply creative solutions to complex issues.
  • Experience managing and working with agencies, suppliers and vendors
  • Experience working with multiple stakeholders groups with varying incentives and goals.
  • Experience with business-to-business marketing and large, complex programs a plus
  • Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Accenture.
  • Comfortable working with colleagues in various geographic locations and an ability to be effective in a virtual environment
  • Demonstrated leadership, teamwork and collaboration in professional setting; either military or civilian 
Accenture does not discriminate on the basis of race, religion, color, sex, age, non-disqualifying physical or mental disability, national origin, sexual orientation, gender identity or expression, or any other basis covered by local law. Accenture is committed to providing employment opportunities to current or former members of the armed forces.

We are committed to employment equity. We encourage all people, including women, visible minorities, persons with disabilities and persons of aboriginal descent to apply.
 
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 469,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.
 

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

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