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Digital Marketing Senior Manager

Job Location: Ontario - Toronto

Regional Description: Canada

Job Number: 00654129

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- Job description

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions — underpinned by the world’s largest delivery network — Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With over 450,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. 

Accenture Digital  
The digital revolution is changing everything, transforming how we work and play.  Are you reacting to the disruption each day or are you leading the way as a digital disrupter? Accenture Digital is driving these exciting changes and bringing them to life across 40 industries in more than 120 countries.  At the forefront of digital, you’ll create it, own it and make it a reality for clients looking to better serve their connected customers and operate always-on enterprises.  Join us and become an integral part of our experienced digital team with the credibility, expertise and insight clients depend on.    
  
Accenture Interactive  
Accenture Digital is powered by three practices – Interactive, Applied Intelligence, and Industry X.O.  Accenture Interactive helps the world’s leading brands delight their customers and deliver superior business performance and customer experiences.  As part of Accenture Interactive Delivery, you’ll balance art and science to create award-winning digital experiences for today’s connected consumers through integrated and dynamic solutions that incorporate strategy, marketing, creative and technology. 

Job Description
There is never a typical day at Accenture Interactive, that’s why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space. 

Here’s a snapshot of your responsibilities: 
  • Be a visionary. Find value-opportunities with our clients. Develop their digital marketing strategy. Show that you can create and deliver business value with solid business case 
  • Use our assets, products and services to develop nuggets of ideas that realize your vision 
  • Work and communicate with the executive levels of our clients to assess their digital position and make impact at the highest level 
  • Drive new digital business strategy and solution 
  • Travel the world with us as we work with our clients hand-in-hand on a daily basis to build the next generation of digital 
Basic Qualifications
  • Bachelor’s degree in a related field 
  • 8+ years of digital marketing consulting experience in areas such as campaign management, e-commerce, marketing strategy, brand marketing, SEO, SEM, social media, PR, CRM, marketing automation and analytics & measurement
  • 8+ years of experience working as a practice lead and subject matter expert for client pitches and business development 
  • 8+ years of experience in management consulting firms with Fortune 500 clients 
Preferred Skills
  • Deep knowledge and long track record of success in one if the following industries: Retail, Communications & media, Hi-tech, Consumer goods, and Health sector 
  • Strong oral, written and presentation skills including expertise in consulting documentation to create effective story-telling documents using packages such as MS-Powerpoint, Excel, Word etc. 
  • Expert in ability to direct work, collaboration and handling intense, fast-paced, goal-oriented consulting engagements 
  • MBA degree in (or related) areas such as Marketing, Finance, General management, Strategy, Digital business, eCommerce, Customer-relationships etc. 
  • Experience in the following areas: Digital Vision, C-suite presence, current and emerging digital and marketing trends, ability to direct competitive assessment 
  • Understand broader CMO agenda and how digital fits within the overall marketing scope 
  • Client relationship skills and strong business development acumen; ability and experience to lead RFP responses 
  • Ability to thrive in an ambiguous/start-up environment as the business develops and scales 
  • Experience with defining high-level enterprise digital architectures and applying digital marketing 
  • Experience developing best practices to support strategy recommendations 
  • Ability to generate customer experience insights, strategy formulation, lead transformation management, roadmap and planning, and analytics/insight generation
Accenture does not discriminate on the basis of race, religion, color, sex, age, non-disqualifying physical or mental disability, national origin, sexual orientation, gender identity or expression, or any other basis covered by local law. Accenture is committed to providing employment opportunities to current or former members of the armed forces.
           
We are committed to employment equity. We encourage all people, including women, visible minorities, persons with disabilities and persons of aboriginal descent to apply.

It is currently our objective to assign our people to work near where they live. However, given the nature of our business and our need to serve our clients our employees must be available to travel when needed.

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