Marketing Disrupted: Guest speaker

Michael Masserman is the Head of Social Impact at Lyft, where he works on initiatives related to sustainability, social impact and smart cities. Michael was previously the Head of Global Policy and Strategy, as well as the Senior Director for Federal and International Government Relations where he built out Lyft's Federal and Policy Partnerships teams. Prior to Lyft, Michael served as the Presidentially appointed Executive Director for Export Policy, Promotion and Strategy at the U.S. Department of Commerce, helping American businesses increase exports, expand into new markets and compete globally.

Episode

In this episode, Brent and Amber talk to Mike Masserman about why improving lives is as important to his company as the bottom line.

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