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Cognitive Marketing Manager

Job Location: Sao Paulo - Sao Paulo

Regional Description: Brazil

Número da Vaga: 00509942

Inscreva-se PEÇA UMA RECOMENDAÇÃO Gravar oportunidade

- Job description

Join Accenture and help transform leading organization and communities around the world. Accenture is one of the leading management consulting, technology services and outsourcing companies. Be part of ...

Accenture Digital digitizes our clients’ businesses, enabling them to harness the power of digital tools such as analytics, interactive marketing and mobility services to improve the user experience for millions of end users.

People in our Client & Market career track drive profitable growth by developing market-relevant insights to increase market share or create new markets. They progress through required promotion into market-facing roles that have a direct impact on sales.

Business & Technology Integration professionals advise upon, design, develop and/or deliver technology solutions that support best practice business changes.


Responsibilities:

Definition and construction of the technical architecture for personalization of the user experience, using history of interactions.

Mandatory skills

Proven experience in some of the themes below:

 

  • Web development (HTML / CSS / JS);
  • Implementation and optimization of SEO;
  • Test Tools A / B (Optimize, Maxymiser);
  • MKT Automation (Marketo, Hubspot, Marketing Cloud, etc.).

 

Notions of development using:

  • Python, R;
  • ChatBots
  • Machine Learning;
  • Hadoop, Storm, Hbase.


Experience in leadership of work fronts:

  • Leadership of a team of at least 6 people;
  • Control and negotiation of work scope;
  • Quality control of deliverables.


Knowledge of financials origination and control process:

  • Participation in the construction of proposals;
  • Financial management of projects;
  • Project solution design.


Optional skills

Use of some of the tools:
  • Google Analytics;
  • Google Search Console;
  • Google AdWords;
  • Google Tag Manager;
  • Hotjar, Kissmetrics, Crazy Egg.

Notions of development using:
  • Deep Learning;
  • Computer Vision.

Knowledge and application of concepts:
  • UX;
  • UI;
  • Mapping of the user's journey, definition of personas;
  • Growth hacking.

Experience in leading complex projects:
  • Multidisciplinary team;
  • On-shore, near-shore and offshore development;
  • Training of software factories.

 

Accenture does not discriminate on grounds of race, religion, color, sex, age, not incapacitating disability to function, nationality, sexual orientation, gender identity or expression, or for any other reason prohibited by local law. This opportunity is extended to all people with disabilities. We request that is described in the curriculum the kind of disability, and it requires some special feature to develop their work.

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