Sustainable growth and success in today’s digital-first world depends on a marketing organization’s ability to create and activate hyper-relevant, data-driven and omni-channel customer experiences. Winning requires robust data, the ability to derive insights, the latest technology, and expertly managed marketing operations powered by a human-machine model that provides unrivalled speed and agility to scale globally.
We offer a new model for a new generation of marketers. Data Driven – Technology Enabled – Content Powered.
Accenture Interactive Operations is the global managed service marketing arm of Accenture Interactive. We execute, operate and optimize engaging brand experiences across all digital consumer touchpoints & channels.
Our end-to-end, managed services are powered by insight rich analytics, automation and cutting-edge technology. The result? A step change in marketing efficiency & effectiveness- including sales growth, customer engagement & repeat purchase.
Doubled customer response rate through an optimized and personalized content production & delivery process
Accelerated global speed to market by 60% by reducing content and campaign development processing time by half
Increased asset utilization by 45% by developing & executing a more effective digital content management approach
Grew digital sales by 30% by creating & deploying personalized activation strategies across paid, owned & earned channels
Our experts share insights into how intelligent marketing operations can transform a client’s growth strategy
We're looking for people to deliver continuous, rapid-fire innovation and new business capabilities at Accenture Operations.Learn more