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Why patient experience is key to acquisition and retention in coordinated care networks

To enable membership growth in coordinated care networks give patients choice, transparency and personalization.

COORDINATED CARE NETWORKS


Overview
Coordinated care networks are vital to healthcare improvement strategies. Patient engagement is critical to their success.

Payers and providers need to understand what encourages people to join—and what keeps them loyal.

Background
Coordinated care networks offer integrated, managed care that’s convenient to access. They also help deliver high quality care more cost effectively.

Key Findings
People like coordinated care networks as a concept, especially when they have some experience of them.

Healthcare consumers want to feel in control of the care they receive.

Analysis
The success of coordinated care networks is not guaranteed unless they can achieve sustainable membership growth.

Recommendations
The future success of coordinated care networks depends on three critical components: choice, transparency and personalization.

Choice.
Transparency. Personalization.
These are now the critical components of success in consumer-facing industries like retail—and the future success of coordinated care networks depends on them as well. The time to start enabling them is now.

Success Factor

Coordinated care networks must provide choice, transparency and personalization.
See data that reveals the impact of these key factors on healthcare consumers.


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