Accenture surveyed 4,000 consumers in North America to understand their attitudes about payments and how they anticipate making payments by 2020.
Results of the survey indicate that consumers are driving change in the sector, and payments providers have to adapt accordingly. In choosing the method, provider and experience they prefer, empowered consumers have more ways to pay than ever before—from traditional instruments such as cash, credit and check to emerging ones like digital currencies and mobile payments.
The survey also found that Millennials and high-income respondents will be the first to adopt “the next big thing” and will potentially be willing to pay for it. Bridging the gap between awareness and use of emerging payment instruments will mean influencing consumer choice to capture mindshare in a dynamic, disrupted and digital market.Learn more about Accenture Banking