Consumer Goods and Services
In an era of market disruption, Accenture consumer goods industry helps businesses digitize, transform and reach the always-connected consumer.
Mighty multinational consumer goods companies are falling while upstarts are rewriting the rules. The traditional model has passed its shelf life. Consumer engagement is everything: People want delightful experiences. They want personalized products and services—at the right time and most convenient place.
It's time for consumer products companies to sign off on fast innovation, get agile, harness technology and data, and move to modern.
From consumer goods retail execution to trade promotion optimization, the Accenture Consumer Goods Industry helps businesses innovate and transform.
With services including retail execution, promotion management, front office and goods mobility solutions, and store compliance, we guide clients through the changes sweeping through the industry.
Unlock trapped value and shape a lean organization that can respond quickly and flexibly to changing consumer demands.
Embrace a truly consumer-centric mindset and ensure consumers find the products they desire on their favorite channels.
Merge consumer data with enterprise data (via AI and analytics) to generate insight-driven distribution and promotion strategies.
A dairy company tripled its conversion rate with integrated e-commerce services and digital store capabilities.
Large consumer goods companies are under pressure while upstarts are changing the rules. The time to pivot your business wisely is now.