ZBx, or zero-based mindset, is a new way to look at profitability through four zero-based approaches.The speed of change will never be as slow as it is today thanks to digital and other new technologies. To keep up, companies in Australia need to take out non-working money that doesn't support the business strategy for future growth goals. ZBx, or zero-based mindset, is a new approach, more holistic than ZBB. It impacts profit, growth and sustainability and trust. Unleashing ZBx involves gaining forensic visibility into spending and funneling savings back into growth initiatives.