Netflix. Spotify. Airbnb. Just a few globally known brands born on the cloud. Fast. Able to pivot to changing marketplace conditions. Marketplace disruptors. Universally admired. Measuring them against incumbent companies shackled with legacy systems is like comparing a minivan to a sports car. Soup up the minivan’s engine and it will still finish last.
Winning companies will be those that reengineer their IT operating model to race ahead in the high-speed, service-based world underpinned by cloud technology. Find out how.