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What makes Wikipedia the 5th most popular website? Need a clue? You're it.

Wikipedia Co-Founder Jimmy Wales enthralls executives of leading companies at the Accenture Digital Conference 2015. His insights are worth watching.​​
Wikipedia Co-founder Jimmy Wales describes what he sees as the Internet's biggest change to business: "peer-to-peer" replacing the era of "top down."

Watch Jimmy Wales' entire keynote address at the 2015 Accenture Digital Conference. His keynote begins at 3:00.

"...[Wikipedia] triumphed without any advertising spend at all."
Wikipedia Co-founder