To achieve and sustain competitive advantage and high performance in the future, consumer packaged goods (CPG) companies around the globe will need to confront a daunting set of new imperatives. These imperatives include serving the new digital consumer, winning “the war in the store” and driving growth in emerging markets.
As CPG companies strive to achieve success, we believe cloud computing will play a major role. The cloud’s potent combination of agility, scalability and efficiency supports the qualities that industry players will need to compete and win in the future.
Learn the four trends defining CPG companies’ use of cloud computing, as well as the four steps to consider when developing a cloud strategy.