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CLIENT CASE STUDY


Amref Health Africa

Overview

With headquarters in Nairobi, Kenya, Amref Health Africa (Amref) is a global health non-governmental organization (NGO) with 22 offices globally and 35 program countries in Africa. The organization is committed to improving the health of people in Africa by partnering with and empowering communities, and strengthening health systems.

Opportunity

By 2035, there will be an estimated global shortfall of 12.9 million skilled health professionals in Africa. Community health workers are vital to addressing this gap by providing basic healthcare and education services directly to families and community members—serving as a crucial link between communities and formal health systems. However, training these workers via traditional face-to-face methods poses a number of challenges, including high costs, geographic reach, poor long-term engagement, high attrition rates and an inability to rapidly mobilize health workers in times of crisis. To overcome these challenges, Amref sought to develop a new mobile health learning platform built using basic mobile phone technology.

Accenture Development Partnerships had built a long-standing relationship with Amref on previous eLearning strategy projects. This legacy experience combined with the strategic business, operating model design, and technology delivery skills of Accenture, facilitated the planning, creation and implementation of Amref’s mobile training platform.

"Accenture Development Partnerships have been a key partner in developing and scaling our market leading mHealth learning platform. By bringing their unique strategy, digital and commercial expertise to the partnership, we’ve been able to impact thousands of community health workers and accelerate our journey to becoming a sustainable social enterprise."
DIANA MUKAMI

eHealth Program Manager, Amref Health Africa

Outcomes

In 2012, Accenture worked with Amref to create a unique cross-sector partnership comprising Amref Health Africa, Accenture, the Kenyan Ministry of Health, M-Pesa Foundation, Safaricom, and Mezzanine.

The combined world-class expertise and funding resulted in a leading mobile health learning application known as “LEAP,” designed for basic mobile phones which are ubiquitous in Sub-Saharan Africa.

Through LEAP, community health workers can access continued training through their mobile device, engage in peer learning through social media, strengthen supervision through direct access to supervisors, and updates and campaign messages to rapidly mobilize and respond to outbreaks.

To date, the project has achieved a number of key milestones including:

  • Three thousand community health workers in Kenya have been trained.

  • Over 300,000 households across Kenya have benefited from the improved knowledge and services of their community health workers.

Accenture Development Partnerships also played a crucial role in developing the social enterprise strategy to deliver sustainable long-term growth. It is expected to deliver over $4.5 million in revenue.

Amref’s mobile platform is intended to be transformed into a commercially viable social enterprise that can be adopted by other organizations requiring health worker training, and in doing so provide a new sustainable revenue stream for Amref.