Why do BBVA, Royal Bank of Canada and Wells Fargo enjoy higher cross-selling ratios and lower rates of customer attrition than their competitors? Accenture examines the DNA of high-performing banks.
Over the past several years, weak economic growth, regulatory uncertainty and declining loyalty have forced financial institutions to reconsider how they operate and interact with consumers.
In this new era, banks must manage costs while increasing profitability and shareholder value in their core businesses. BBVA, Santander, Commonwealth Bank of Australia, Westpac, Nordea, Svenska Handelsbanken, Bank of Nova Scotia, Royal Bank of Canada and National Bank of Canada are among the organizations that have found that balance.
This Accenture report examines how high-performance banks are setting themselves apart from competitors by focusing on customers, committing to efficiency and investing in technologies that support growth.