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TRENDS


Cloud computing changes the game in media and entertainment

Accenture highlights three major disruption in the broadcasting industry and transformations in the way video content is delivered to consumers.

Overview

This fundamental shift is triggering three major disruptive forces that threaten to overwhelm the legacy technology infrastructures of traditional media and entertainment companies. The scalability, cost flexibility and agility of cloud computing can help broadcasters change the game in an increasingly fast-paced and competitive market.