Footwear manufacturers that deploy product lifecycle management (PLM) technology and processes can enhance their ability to quickly respond to the market. By leveraging the cloud, many of the entry barriers to the full value of PLM are removed.
Cloud-based PLM can save time, cut costs and help improve the supply chain performance, global scalability and speed-to-market.
There are many challenges faced in today’s global footwear market by brand owners, manufacturers and retailers that can hinder their success. Across their customer base, there is an increased use of social media and smart devices which results in much more ”connected” customers. This means footwear companies need to turn around fashion innovation and products much faster to be relevant in the marketplace.
In order to address these challenges, organizations need to reduce time to market by executing an efficient product development process.