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Personalization Analyst

Job Location: Abu Dhabi

Regional Description: UAE

Job Number: 00633792


- Job description

Job Title : Personalization Analyst

Level : Analyst

Location : Dubai/Abu Dhabi

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With more than 459,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives.


Join Accenture Digital and leave your digital mark on the world, enhancing millions of lives through digital transformation. Where you can create the best customer experiences and be a catalyst for first-to-market digital products and solutions using machine-learning, AI, big data and analytics, cloud, mobility, robotics and the industrial internet of things. Your work will redefine the way entire industries work in every corner of the globe. You’ll be part of a team with incredible end-to-end digital transformation capabilities that shares your passion for digital technology and takes pride in making a tangible difference. If you want to contribute on an incredible array of the biggest and most complex projects in the digital space, consider a career with Accenture Digital.


Accenture Digital is powered by three practices – Interactive, Mobility and Analytics. Accenture Interactive helps the world’s leading brands delight their customers and deliver superior business performance and customer experiences. As part of Accenture Interactive Delivery, you’ll balance art and science to create award-winning digital experiences for today’s connected consumers through integrated and dynamic solutions that incorporate strategy, marketing, creative and technology. Accenture Mobility helps clients deepen connections with consumers, employees, businesses and machines. Accenture Analytics uses its experience, offerings and solutions to reduce risk and speed time to value, helping you compete on analytics across any business function or process—in any industry or geography.


Accenture Digital offers a comprehensive portfolio of business and technology services across digital marketing, Interactive mobility and analytics to help our clients unleash the power of digital to drive growth and create new sources of value. No other company offers the same blend of insight, assets and industry expertise to help companies become digital businesses.Interactive, part of Accenture Digital, help our clients grow their business in entirely new and innovative ways. Personalization and customer insight as part of it enables our clients to achieve high performance through intelligence from customer data


What you’ll do?

As a Data Scientist in the Personalization-team, you will consult businesses in the area of customer analytics with the ultimate objective to enhance customer experiences and drive revenue growth. You’ll be supporting the transformation to a digital world and an improved life standard through personalized solutions by working on the full Data Science cycle:

  • Understanding the business requirements, focusing on improving customer experience
  • Managing large sets of referential and transactional data on standard or open data sources
  • Applying statistical techniques to extract customer behavioral insights
  • Constructing quantified actionable steps through the insights
  • Communicating on the value of these insights to business
  • Proposing predictive analytical solutions to address correct personalized communication with the customer

As part of our practice, you will join our personalization team in Dubai and join a worldwide network of smart and driven colleagues experienced in leading statistical tools, methods and applications 


What are we looking for?


Proactive, focused and hardworking individuals to join our personalization practice at the analyst level with following key requirements

  • Degree in a study with a large quantitative component (e.g. Statistics, Mathematics, Physics, Computer Science, Engineering, Econometrics)
  • Hands-on business experience in analytics projects across industry environments, having developed the ability to articulate strategic recommendations based on rigorous data analysis
  • Hands-on experience with the following software:
  • Statistics: R, SAS, Python
  • Data management: SQL, Hadoop
  • Business: Microsoft Office, preferable working knowledge of VBA
  • Understanding and usage of machine learning and big data
  • Hands-on experience with at least several of the following statistical techniques/ fields:
  • Segmentation, Propensity Modelling, Machine Learning, Time Series Modelling, Multivariate Analysis, Customer Lifetime Value, Pricing Analytics, Web Analytics
  • Excellent communication skills and an innovative mind
  • Ready to move to UAE(Dubai) and open to travel around the region for various projects

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