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Outlook Articles by Topic
Analytics
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The allure of pricing predictively
June 2011
The allure of pricing predictively
Business leaders are investing in sophisticated predictive analytics to drive pricing models with facts, not hunches.
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What the C-suite should know about analytics
February 2011
What the C-suite should know about analytics
Analytics is a transformational phenomenon that will fundamentally change how business discourse will be conducted and decisions will be made.
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How Big Data can fuel bigger growth
October 2011
How Big Data can fuel bigger growth
In the right hands and handled strategically, the massive amounts of information companies collect today can become a valuable new asset.
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