Outlook by Issue: 2001, Number 2, Outlook Journal
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Foreword



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Features



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Case Studies


  • Sony Computer Entertainment's Continental adventure
    With a remarkable new product to launch but no way to get it directly to consumers, the game maker came up with a bold solution: PlayStation.com (Europe), the first integrated, pan-European online marketing channel.

     

  • Can Exostar Transform the Aerospace Industry?
    By streamlining the supply chain, facilitating online product design, and collecting and sharing data, this B2B exchange aims to be a catalyst for significant changes in the way the industry does business.

     

  • Sonera Goes Global
    The Finnish telecom has targeted Europe, Asia and the United States with its innovative new mobile business portal.


 
 
 
 

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Outlook Journal - Table of Contents, June 2001 
Outlook is Accenture’s global management and technology journal. Articles written by the company’s professionals explore a wide range of business topics.
Outlook Journal June 2001
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