Customer Relationship Management: Divide and Conquer
The most profitable companies are those that make the smartest decisions about allocating resources among marketing, sales and service efforts, according to a new study. The research also reveals which specific investments in attracting and retaining customers have the most impact.

eCommerce—the investment: Get real!
Traditional corporate finance techniques are not up to evaluating the new risk/reward dynamics of investing in eCommerce. So what are you supposed to do with all those proposals sitting on your desk? Begin thinking about these investments in an entirely different way by using real options theory. It can take much of the guesswork out of eVenture opportunities.

eCommerce—the startup: Fast companies
Fast venturing has proven to be a powerful force in getting dot-coms up and running quickly. But if this entrepreneurial model is not used properly, even the best ideas can be swept away.

eCommerce—the customer: Portrait of the new global consumer
A new and powerful group of Internet customers is emerging, whose buying habits transcend culture and geography. As the trendsetters for all online consumers, they could have make-or-break influence over your eBusiness. It's time you got to know them.

eCommerce—the site: Are you making your customers stick?
When the competition is only a click away, the key to success in eCommerce is to seize your customer's attention—and hold on to it. Here are four proven tactics for making your Web site sticky and keeping customers coming back for more.

Supply Chain: Dangerous Liaisons
The benefits of good relationships with suppliers are now clear. But some partnerships are a waste of time and money, others are actually dangerous, and only a few will justify taking the risks that fully integrated collaboration demands.

Telecommunications: What are telcos waiting for?
Seldom has a major industry undergone the kind of transformative upheaval that has rocked global telecommunications. Yet despite fundamental, even ominous, change, traditional telephone companies have been surprisingly slow to position themselves in the new market. If they wait much longer, they could be marginalized.