Digital Talk
Welcome to the conversation! Digital Talk is a forum to generate ideas and discussion on the issues associated with creating growth and value for businesses in a digital world. Our bloggers and commentators chime in from all over the world and bring myriad perspectives from across the industry spectrum.
 
 
A special insert in the April 27th Wall Street Journal Report features articles about the future of the Internet contributed by a number of noted thought leaders such as Jane McGonigal, Walter Mosely, Tony Fadell and Brian Wong among others.  It i...
 
 
 
Published: Mar-23-15
 
Business leaders certainly recognize the power of digital technology to transform their organizations for future growth. Yet we talk to many executives whose companies still struggle to determine where and how to embrace digital to make themselves...
 
 
 
Published: Mar-03-15
 
This question re-emerges as organizations complete their initial investments in digital technology. Much of that investment concentrated on applying new technologies to existing products, practices and processes. In that sense digital strategy was m...
 
 
 
 
The Four R'sPart 2: Roles and resources  In Part 1 of this blog I wrote that the Industrial Internet of Things (IIoT) has enormous potential to create new customers and new sources of value. That means that executives should be thinking about th...
 
 
 
 
The Four R'sPart 1: Revenue and rules The Industrial Internet of Things (IIoT) is a powerful and disruptive force, but a force for what, exactly? IIoT uses sensing and communications technologies to digitize the day-to-day interactions at the foun...
 
 
 
 
Businesses around the world are establishing new digital innovation teams in an effort to keep pace with digital developments in their sectors. They recognize that their existing core business, and even their existing digital teams, have become bu...
 
 
 
 
Attending the World Economic Forum this year at Davos, I was reminded of the expression “it’s a small world.”  Hosting 2,500 participants this year from more than 100 countries, the event, once again, succeeded in connecting topics of worldwide si...
 
 
 
 
Do some executives really believe it is possible to respond to digital disruption by splitting their organizations in half?  The executives who segregate digital from their legacy are doing exactly that. Two decades ago many tried the same techniq...
 
 
 
Published: Jan-19-15
 
Sponsorship is one of the paradoxes of digital transformation. On one hand digital democratizes information, technology and solutions creating bottom up solutions. On the other, those solutions require strong sponsorship to overcome internal inert...
 
 
 
Published: Dec-12-14
 
Many people use ‘disruption’, in the case of digital, to strike fear into the hearts of executives and their business strategies. But the term has lost its meaning and impact from overuse and under definition. The result is a word that often passe...
 
 
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About the Authors
Bruno Berthon
Managing Director – Accenture Strategy, Global Lead, Digital Strategy

Bruno Berthon is managing director for France and Benelux within Accenture Strategy. His role focuses on advising companies and governments on b...

 
Mark P. McDonald
Managing Director, Accenture Strategy

Mark McDonald is a Managing Director and Digital Business Strategy Lead in Accenture Strategy, which helps clients to strategize, architect and ...

 
John H. Cassidy
Accenture's Digital Strategy Lead

Dr Cassidy leads Accenture’s work in Digital Strategy in ANZ. He helps organizations develop strategies to use Digital to further their business...

 
Ryan McManus
Ryan McManus
Senior Manager, Accenture Strategy’s Digital Strategy Group

Ryan McManus is a senior manager within Accenture Strategy’s Digital Strategy group. His role focuses on advising companies on digital business...

 
Glen Hartman
Global Managing Director
Digital Consulting, Accenture Interactive

Glen Hartman is global managing director of digital consulting for Accenture Interactive, a business unit dedicated to delivering integrated mar...

 
 

 

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