Accenture U-Blog - Utilities Forum
Welcome to U-Blog, where we offer insights and opinions on the latest energy marketplace trends and events, particularly as they relate to the new energy consumer.
Accenture U-Blog - Utilities Forum
 
 
I just saw the new sci-fi film Divergent, which depicts a future post-apocalyptic world where every person left on the planet supposedly fits neatly into one of several personality types; e.g., the “erudite” faction serves the roles of science, th...
 
 
 
 
If someone told you that being able to adapt quickly was critical to managing energy generation or transmission, you would likely agree. That same quality is as equally important in addressing customers. Market agility is increasingly a strategic ...
 
 
 
 
In the 80s movie War Games, the parting message is: “the only way to win {the game} is not to play.” That’s a good message for preventing World War III; however,  aside from that, games are fun and companies and consumers can be a winning combinat...
 
 
 
 
Previous U-Blogs have talked about the importance of customer satisfaction (here, here and here—clearly an important topic), and it strikes me that having happy customers, having loyal customers and profiting from either are different things. As e...
 
 
 
Published: Mar-06-14
 
Speaking at one of Accenture’s annual International Utilities & Energy Conferences, Google’s vice president of enterprise sales, Michael Lock, noted that innovations such as mobility, social networking and location-based services are transform...
 
 
 
Published: Feb-28-14
 
Just because your utility builds a self-service function doesn’t mean customers will use it (or even know about it). Much has been written about driving self-service across industries and many solutions, promotions and technology claim amazing res...
 
 
 
Published: Feb-25-14
 
Over the course of the next several years, analysts predict that zeta bytes of data (that’s 21 zeros) will be available to companies for analysis and action. Utilities are preparing to take advantage of this data; for example, recent Accenture res...
 
 
 
 
Ah, technology!  It can be tedious and costly, or an innovative game changer, or both. Working as I do for a technology services provider, I may have my own biases, but I have always said that technology for technology’s sake is a non-starter. In ...
 
 
 
 
Take a moment to step back and consider: What business are you really in today? Keep that in mind and now consider a few examples: Tell oil and gas executives they sell soda and candy (the pump just brings customers in) and they once would lo...
 
 
 
 
In a previous U-Blog we talked about smart grids and smart meters but what about smart people? Talent requirements for utilities are changing. First, energy service providers are not (or should not be) working in silos as they may have done in the p...
 
 
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About the Author
Greg Guthridge leads the Accenture Energy Consumer Services group. Over the past 20 years, he has led and managed customer service-r...
 
 
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