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UK-based BAE Systems is a premier global defense, security and aerospace company delivering a full range of products and services for air, land and naval forces, as well as advanced electronics, security, information technology solutions and customer support services.
When the company needed to develop a long-term human capital strategy it turned to Accenture.
The aerospace engineering industry, as the largest employer of engineers, has been seriously affected by a steady decline in the global pool of engineers since 1979. Many factors have contributed to this decline, including the difficulty of the curriculum, the attractiveness of alternative paths to good technical jobs, and the lack of appeal of projected employment careers for engineering graduates.
This decline has occurred at a time when the employers of engineers face new challenges due to globalization, offshore outsourcing, strong competition for the available skilled talent and the need to move up the “food chain” in innovation and technical expertise in order to remain competitive, thus creating a demand for more highly qualified and experienced engineers as well as maintaining the new talent entering engineering careers as engineering apprentices.
The Defense Industry Strategic Review has created increased scope for the industry to provide integrated services to supplement long term, performance-based contracts.
BAE Systems’ business involves aircraft maintenance contracts stretching as far as 25 years into the future. Accenture helped the company develop a long-term human capital strategy by conducting a gap analysis and defining what competencies would be needed in what volumes across the aircraft platforms supported by BAE Systems across this time period with a focus on the next 15 years.
Accenture then worked with BAE Systems to assess and consolidate workforce capacity and manpower requirements through human capital recruitment and retention efforts.
A multiple work stream approach called “smart sourcing” was adopted to develop a talent sourcing strategy and recruitment recommendations.
Accenture delivered on the initial consulting project with the option of extending the length and scope to a business process outsourcing engagement. To date, Accenture has delivered:
Recommendations for a repurposed website for BAE Systems’ recruitment campaign which, in just eight days, received 850 hits, provided 140 CVs, facilitated 40 candidate interviews and assessments and helped bring about the hiring of 14 candidates.
A significant reduction in the recruitment cycle, which was previously four to six months long.
A highly tuned candidate sourcing strategy, built by assessing the fitness of the website for recruiting, including specific candidate pools, sourcing channels and generations, allowed BAE Systems to effectively target chosen talent pools, which helped bring about the hiring of 10 17-year-old candidates, two 17-22-year-old new hires, and two mature candidates.
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