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Progressive businesses are increasingly looking to emerging economies as new sources of sustainable and economic growth.
This means that people in communities once seen as having little to offer in buying power now represent powerful, mass markets and sources of talent.
At the same time the issues and interests of the private sector, government and civil society are converging and new and innovative cross-sector partnerships are forming.
This video highlights Accenture Development Partnerships role in helping to transform CARE Bangladesh’s Rural Sales Program into a more innovative, commercially viable social business that will create employment for thousands of rural women as well as offer new market entry opportunities to private sector partners.
It demonstrates the powerful opportunities for innovative alliances to achieve wide-ranging development success stories.
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