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Accenture Digital Diagnostics is the new standard for website optimization and compliance.
In the past, website optimization and compliance issues were considered a hidden nuisance, a problem to be addressed tomorrow. Now they're a competitive stumbling block that will separate leaders from losers in the digital space.
Poorly designed online properties – digital assets that discourage conversion, undermine navigation and obscure analytics – not only cause customer confusion, impacting growth, but can also lead to regulatory issues. Winners in digital will be those companies that emphasize discipline along with design and optimize their websites with digital diagnostics.
How bad is the problem?
Infographic: Digital Diagnostics – How Healthy is your corporate website?Accenture Interactive research has uncovered dramatic limitations of business websites. Learn how digital health can drive website performance.
According to our own experience:
The goal is to create online assets that are as lucrative as they are alluring. Accenture Interactive helps by establishing robust implementation quality standards that clear the path toward high performance in digital. We've married Accenture Digital Diagnostics, formerly Maxamine Knowledge Platform, with market-leading experience to help companies identify, implement and manage to standards.
Accenture Digital Diagnostics has been purpose-built for analyzing and optimizing websites and Web environments. Website optimization issues are not individual, discrete issues, addressable by point solutions. They are inextricably linked to each other and must be addressed holistically.
Accenture Digital Diagnostics analyzes:
Accenture Interactive's Digital Diagnostics team has the knowledge, expertise and digital consulting experience to help solve some of the most vexing, painful and expensive online problems.
Accenture Digital Diagnostic software underpins the thorough data collection and analysis needed to address problems with website environments.
Accenture Digital Diagnostics is available as a managed service or on-premise installation.
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