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Sales and service transformation enabled by customer analytics is increasingly required as customer expectations for customer experience and service continue to grow rapidly.
As communications, media and technology companies increasingly transition from selling discrete products and services to selling convergent, value-added solutions, as well as managed and professional services, requiring more agile sales strategies. Companies can improve customer retention, satisfaction and loyalty by pursuing cross-channel integration; an integrated and optimized model for sales and service; and personalized customer experience.
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Learn more about Accenture Customer Operations Services
Accenture’s sales and service transformation solution provides a comprehensive suite of analytical assets, methodologies and implementation services, including market-leading managed service capabilities. Accenture delivers an integrated, multichannel sales and service capability that manages end-to-end pre-sales to post-sales processes for a consistent and personalized customer experience that spans multiple delivery channels, strengthening customer relationships, increasing customer ownership and growing sales and revenue.
Accenture’s sales and service transformation solution uses several interrelated analytics components, including:
Accenture’s sales and service transformation offerings have helped companies achieve:
Sales and Service Transformation Research:
The New Consumer Evaluation Model for Communications Service Providers
Engage Channel Partners: Helping Companies Achieve a Competitive Advantage
Building Customer Loyalty through Analytics in the Communications Industry: Getting Beyond "Nice to Meet You"
How Consumer Electronics Manufacturers Can Regain Customer Loyalty
Redefining the Relationship with the Digital Consumer
Monetizing the U.S. Midmarket for the Communications Industry
Sales and Service Transformation Client Successes:
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