Integrated Demand and Supply Planning for Consumer Goods and Services Companies

According to Accenture research, high-performance businesses are much better—and faster—than their competitors at allocating resources and achieving superior return on investment. And that is largely because their approach to demand planning is highly sophisticated.

Global operations call for a higher level of integration between demand and supply. Accenture helps consumer goods and services companies collect actionable insights on market trends and customer expectations and align them with supply chain plans to get the right products to the right consumers at the right time through our integrated demand and supply planning approach.

Accenture’s integrated demand and supply planning approach helps consumer goods manufacturer’s to collaborate with suppliers, distributors and customers throughout the demand and supply planning processes. Our approach helps clients:

• Segment the value chain and align plans to key customer groups to help manufacturers increase speed to market and contain costs.

• Gain advanced and deep insight through comprehensive analytical capabilities to improve forecast accuracy.

• Create a closed-loop process from demand planning to supply planning to collaborative planning—one supported by robust sales and operations planning and performance management.

• Measure the return on investment on sales and promotions and incorporate the findings into future supply plans.

• Supply Chain Planning

• Demand Planning

• Sales and Operations Planning

• Forecast Optimization
  Accenture's forecast optimization solution addresses problems in the demand planning and inventory-management processes faced by most consumer products companies and helps build their analytic capabilities to make each process more efficient and effective. The solution improves critical forecasting processes such as analysis of historical data, forecast algorithm selection, parameter fine-tuning, promotional impact analysis and external factor analysis.

• Supply Chain Collaboration
  Accenture’s experience with consumer goods and services companies confirms that better, enterprise-wide supply chain collaboration can be a factor in achieving high performance as it can boost revenues, improve operational efficiency and contain costs. Accenture’s proven solution helps consumer products companies get the most from collaborating with customers across processes and functions that are key to success.

• An Effective Route-to-Consumer Approach for the Consumer Goods and Services Industry
  Accenture's route-to-consumer approach harnesses our abilities in sales, marketing and supply chain to drive new levels of performance in consumer goods companies. It also leverages a depth of experience from both the manufacturing and the retailing sides of the business.

• Customer-Centric Supply Response Planning

• Performance Management