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More than five million people today watching IPTV and OTTV served by Accenture’s unified multi-device, multi-network software product.
Consumers’ appetite for video content is growing at an insatiable rate. Over-the-top TV, IP TV, mobile and video on demand are all competing with traditional linear broadcast for consumers’ attention and their wallets. The opportunities created by internet video are considerable. So are the challenges. Service providers, broadcasters and content owners need to develop or acquire an ever increasing range of capabilities and skills to keep up.
Accenture Video Solution (AVS) is a modular software platform that manages, delivers and monetizes digital video services in a seamless easy-to-use experience. AVS operates on managed IPTV set-top-boxes and a wide range of unmanaged OTTV devices such as hybrid or pure IP set-top boxes, Internet-enabled TVs, tablets, smartphones and PCs and gaming consoles.
Learn more about Accenture Services, Research and Client Successes for the Media and Entertainment IndustryLearn more about Accenture Services, Research and Client Successes for the Communications Industry
Accenture has a long history of providing video capabilities to service providers. The Accenture Video Solution, which has been deployed to several large video providers, delivers a seamless consumer experience for accessing linear video content, such as traditional, real-time video, through the broadcast network, as well as non-linear services, such as catch-up TV and video on demand through a broadband network. These services can be delivered to virtually any IP-enabled device: connected TVs, set-top boxes, gaming consoles tablets, PCs and mobile phones
In October 2012, Accenture acquired the software and skills of Nokia Siemens Networks IPTV business. The combination of the recently acquired Nokia Siemens Networks IPTV assets with AVS now creates the industry’s most comprehensive, feature-rich video software and services platform currently available for video service providers and their subscribers.
The Accenture Video Solution (AVS) is a software platform that enables linear, on-demand and interactive digital video services over any broadband IP network to any media device (set top box, smart TV, tablet, smartphone, PC and games console). It offers a converged user experience via a single subscription.
The software can aggregate over the top and managed TV offerings into a seamless, easy to use experience. AVS can integrate linear programming, available through cable, satellite or terrestrial broadcasting to offer a hybrid broadcast and broadband solution.
AVS enables different players in the market to maximize their video offerings and services, including:
Telcos to move swiftly to extend and fill gaps in their current IPTV platforms with either on-premise or cloud based component offerings from AVS; alternatively AVS can be used to migrate from current legacy IPTV platforms to a future-proofed multi-device convergent platform while maintaining the investments made on legacy set top boxes.
Cable operators to launch over the top services to enhance existing triple-play offerings and migrate smoothly from traditional broadcast to hybrid IP/broadcast to eventually fully IP-enabled video delivery.
Broadcasters to integrate existing satellite and terrestrial with converged IP offerings as well as to integrate and converge existing legacy IP offerings.
Content owners to monetize digital content rights in many different ways to reach and engage today’s video consumers.
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