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Accenture Live Events and Sports Solution helps sports media and entertainment companies maximize the impact of live events.
Live online events are becoming an increasingly important element of the digital mix. By 2016 the overall market for concerts, sports and trade shows is estimated to reach $228 billion – and digital live events will account for at least 30% of the total market. For sports, media, and entertainment businesses the ability to create and execute flawless digital delivery of live events - and successfully monetize the outputs - is a key differentiator.
We provide high quality and reliable live video streaming – for any device, anywhere and in any format – that meets consumers’ growing expectations of a live experience over the internet. And we can help generate maximum revenue through the seamless insertion of advertising and sponsorship and by monetizing video, either as one-off transactions or through subscription services. We are also able to drive value by monitoring an event to provide valuable consumer data and build detailed profiles through advanced analytics.
Learn more about Accenture Services, Research and Client Successes for the Media and Entertainment Industry
In the past year alone, Accenture has seamlessly delivered over 21,000 online events and have nearly 178 channels under management. For over a decade we have regularly originated the streams for the largest live events online:
The largest online concert (for U2 on YouTube)
The first full NFL season online
Launched ITV Live for the FIFA World Cup – the most watched Global Sports event
Produced and delivered the five court multi-camera on-line experience for the US Open and Wimbledon tennis two-week tournaments for the last five years
Delivered the most viewed Live Event online with Red Bull Stratos with over 8 million concurrent Views on YouTube
We have achieved many major milestones in the live sports market, including:
Developed, tested and deployed the official 2012 RBS 6Nations Championship mobile app
Developed the official Royal Wedding website for the wedding of Prince William and Catherine Middleton leveraging Google App Engine with over 11.8 million visitors viewing 32 million pages
Implemented Back-office systems and Architecture technology for the London 2012 Olympics
Maximized the value of media rights for The Premier League (primary football competition in UK)
Developed a 5 year strategic plan and new organization model for the Clube de Regatas do Flamengo (one of top football clubs in Brazil)
Accenture Live Events and Sport Solution offers broad capabilities that help operators, broadcasters, sports franchises and rights holders maximize the impact of live events and successfully monetize the experiences to drive growth. Our end-to-end capabilities cover all aspects of a successful live digital experience.
Accenture Live StreamingAccenture offers a comprehensive array of digital live events production capabilities—including live adaptive streaming, event monitoring, ad insertion, IP base transmission, and a full HD Production Suite—to produce and broadcast any live event through single- and multi-camera capture for flawless delivery of high quality streaming video over the internet to any IP connected device. We have state-of-the-art broadcast facilities dedicated to delivering live broadband programming in London, New York and Sydney.
Active Rights ManagementAccenture helps shape and commercialize rights portfolios across the sports and entertainment sectors globally. Our end-to-end digital content platform provides complete control across the digital supply chain, enabling rights holders to extract value from their main live rights and to offer value-led viable alternatives to help combat online piracy.
Fan Relationship ManagementMost fans reside outside a 30-mile radius of their team’s arena or stadium. By deploying sophisticated analytics, we help deliver exciting and sustainable fan experiences that connect and immerse any fan across the full lifecycle of an event or sporting calendar – before, during, or after the game, in or out of stadium, and on and off season.
Organizational & Operational ExcellenceSports and live events are a big - and fast-growing - business and have to be managed accordingly. Our global experience in delivering high performing business and operating models can help improve how a sports enterprise is run across all areas, including finance, performance management, human capital, technology and systems.
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