Around the world, utilities/electricity providers are facing a broad spectrum of opportunities and challenges. As the industry continues to respond to concerns over climate change, security of supply and volatile energy prices, new opportunities are emerging due to the introduction of disruptive technologies and associated value-added products and services. Smart technologies are enabling a marketplace for in-home consumer technologies, demand-side management programs and related support services.
This new Accenture research reveals fascinating insights into the opportunities for value creation in this evolving energy marketplace.
Explore consumer interest in a broad set of unconventional values and preferences:
How important would each of the following characteristics be in your selection of an electricity management program?
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Source: Revealing the Values of the New Energy Consumer, Accenture 2011
A case in point: Listen to United Kingdom consumers opinions and preferences