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Accenture’s survey results highlighted in this infographic shed light on 2014 holiday shopping trends. US consumers are expected to increase their holiday spending this year, supported by a greater optimism about personal finances. Additionally, US consumer enthusiasm for Black Friday shopping has reached its highest level in eight years.
Accenture conducted an online survey using a representative sample of 500 US consumers in September 2014. The Infographic highlights the primary results of the survey.
October 17, 2014
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Go back to the Holiday Survey Results Overview page.
Read the news release in the Accenture Newsroom.
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