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Companies seeking to thrive in a modern competitive environment must be able to control the quality and outcomes of their software development process within a systems engineering environment. Failure to do so can result in a cascading negative ripple through their entire supply chain.
Accenture explores the complexities of systems engineering projects and offers a framework that helps companies focus on delivering a high-quality product that, in turn, creates a competitive edge.
Software is increasing being viewed as the valuable product in the hardware-software landscape. Software is now the driving force behind innovative features and how well a system performs. The experience of a product, therefore, owes much to the software. Even when companies understand this changing dynamic, the desire to extend themselves into software functionality requires an understanding of system-level software complexities and myriad dependencies.
But when challenges like inadequate development capabilities, lack of market-ready product focus, insufficient development methodologies, and weak interface management get in the way, companies run into higher development costs and lower revenues. Considering the complexities and applying the correct frameworks can avert these problems and lead to increased profitability.
As software increasingly becomes the valuable segment of the hardware-software realm, companies may find themselves extending from the traditional hardware-driven portfolio toward software functionality. With that extension come difficulties.
Insufficient software development capabilities.
Poor internal management processes/weak focus on market-ready products.
Deficient market development methodologies for systems engineering environment.
Insufficient management of various interfaces.
Each challenge impacts quality, budget, transparency of the overall system, and time to market, and can stand to benefit from Accenture’s extensive experience in hardware and software and large R&D transformation processes.
The complexities surrounding effective software development require a holistic approach that considers software development within an ecosystem and weights the impact of R&D on overall enterprise performance. Accenture’s deep knowledge of software informs a three-step framework built around a larger five-phase R&D transformation.Accenture Diagnostic Framework:
The diagnostic phase is a part of a larger transformation process that includes:
Rüdiger Stern leads the Accenture Management Consulting Innovation & Product Development practice in Europe.
Christoph Baumann is a Consultant within Accenture Management Consulting’s Operations practice. He is specialized in Innovation & Product Development.
Sven Lattermann is a Senior Manger within Accenture Management Consulting’s Operations practice. He specializes in Innovation & Product Development.
November 29, 2013
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