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Listen to this podcast as Neil Hickey, Accenture Mobility Lead, North America Financial Services, discusses Accenture’s survey of smart phone users and what motivates consumers to adopt mobile payments.
What drives consumers to make mobile payments? Accenture surveyed 4,000 North American smart phone users to better understand how consumers can be encouraged to make mobile payments. The findings reveal a gap between the level of consumer awareness and consumer adoption.
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June 26, 2013
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