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Consumer goods companies must develop differentiated skill sets and capabilities to keep up with the changing consumer, globalization, new channels, product innovations and increasing competition.
With the business landscape continuously changing, the strategies that have worked earlier may not prove to be as successful in the future. Accenture recommends that consumer goods companies:
Watch the video to find out what it will take to achieve high performance in the consumer goods industry.
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October 12, 2012
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