How Global Organizations Approach Protecting Personal Data and How the Dutch Differ

Given the primacy of the issue, Accenture set out to shed light on the current state of data privacy and protection by surveying business leaders and individuals around the world. We polled 5,500 business leaders and more than 15,000 adults in 19 countries. The Netherlands was also part of the survey with 219 businesses and 689 individuals.

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Our findings reinforced the notion that data privacy and protection is becoming more difficult for organizations to address and that sensitive personal data increasingly is at risk. Among others, this is translated to a notable difference between organizations’ intentions regarding data privacy and how they actually ensure compliance with it.

In addition, a majority of organizations have lost sensitive personal information, and among these organizations, the biggest causes are internal—therefore something they potentially could control. The good news is that organizations that exhibit a “culture of caring” with respect to data privacy and protection are far less likely to experience security breaches. It is also interesting to note that the results showed some distinct contrasts between Dutch businesses and their global counterparts.

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