Navigating through a downturn provides businesses with valuable insight that can help them better seize future opportunities or avert potential catastrophes.
Accenture has always kept a close watch on new developments, emerging trends and best practices around the world. Accenture’s research institutes employ some of the best minds in the world, developing and publishing ideas that can have far-reaching consequences on business decisions.
The outcomes and end products from our research are used both internally and during client engagements. Accenture in India has been actively engaged in such research and has published several thought leadership reports and points-of-view that have been appreciated by our clients and the larger industry group.
Thought leadership at Accenture is done with a single goal in mind: to produce original insights that are relevant, counterintuitive and provide business leaders with accurate perspectives and actionable directions. We focus on five main objectives:
- Support Accenture’s High Performance Business positioning
- Maintain an independent perspective
- Be timely and forward looking
- Be relevant to business leaders/managers
- Articulate real-world implications
Accenture produces the following types of thought leadership:
- Intellectual Property—Intellectual assets for new business ventures such as patents.
- External Intellectual Capital—Original thinking made available to both the Accenture community and the outside world.
- Internal Intellectual Capital—An extension of work by clients, competitors and academics of specific industries, resulting in best practices, points-of-view, client presentations and white papers.
Accenture has a tradition of being at the forefront of thought leadership. The Accenture Institute for High Performance is a critical thought-leadership engine helping to drive and uphold that tradition.
The institute provides strategic insights on client’s most pressing management issues, as well as macroeconomic and political trends from offices in Beijing, Boston, Chicago, Mumbai, New Delhi and London. Its management researchers combine world-class reputations with Accenture’s extensive consulting, technology and outsourcing experience to conduct innovative research and analysis into how organizations become and remain high performers.
In addition, the institute’s network of affiliations with some of the world’s top think tanks—including the World Economic Forum, and top business schools such as the MIT Sloan School of Management and the Indian Business School—help the institute to bring insights on the latest global developments to Accenture.
The Accenture Institute for High Performance team in India with offices in New Delhi and Mumbai works closely with Indian industry associations, think tanks and academia to produce studies, reports and thought leadership providing strategic insights for businesses and policymakers. The team also reaches out to its audiences through other channels such as speaking roles at conferences and various client engagements. Some of the recent pieces of work from the Institute’s India stable include:
- Masters of Rural Markets: The Hallmarks of High Performance
- Wanted: New Business Models for Profitable Rural Expansion
- Innovating for High Performance in India
- Multinationals and India: A Plan for Progress
- High Performance Mergers & Acquisitions: India's New Growth Dynamics
- India Goes Global: How Cross-Border Acquisitions are Powering Growth
- Beyond the Call Center: Mastering India's Growth Dynamics
- Making the Connection: india's Digital Future