Why automotive customer experience matters
83%
of automotive leaders believe digital services will be the key differentiating factor in the automotive industry by 2040
72%
of consumers whose attitudes and behaviors shifted in the past year expect their chosen brands to understand how their needs have changed and commit to addressing them
16%
of revenues in the automotive sector will be from ride hailing, car sharing, or carpooling by 2040
What you can do
Unlock growth and reduce costs by using a digital foundation, using advanced digital-marketing business models and next-generation content. Power that with a content factory creating dynamic content for immersive experiences.
71%
of consumers say that technology is ingrained in almost all aspects of their lives
Unlock new revenue streams from mobility services and activate a direct-sales model across all sales channels, including future-ready, phygital retail experiences.
+90%
increase in conversion rate for customers who engage with augmented reality and 3D technologies
Provide engaging and digital post-purchase services, underpinned by seamless and automated operations.
86%
of customers would change brands for more sustainable aftersales services
